About Us
The New Zealand Pet Nutrition Association was founded in Christchurch, on the rolling plains of Canterbury, New Zealand. After releasing a range of milk powders for pets, founding member PetNZC quickly came to realize that there was a lack of voices advocating for high standards in the global pet nutrition industry. Having realised that many companies also lacked a guiding hand when it came to industry standards, PetNZC and other founding members quickly jumped on the opportunity to collect a team and start an association who had the drive and capabilities to address this problem.
Currently, The New Zealand Pet Nutrition Association advocates for high standards all the way through the supply chain, right from the raw ingredients, through to design and manufacturing. It also focuses on product formulation as well as education of market so that consumers are brought into a deeper understanding of their pet’s needs.
